Holiday-Centric eCommerce Store

Client: Holiday-Centric eCommerce Store

Christmas time is always a busy time for e-commerce. This client wanted us to help him reach every shopper who was online looking for Christmasy things and convert those shoppers to drive sales. The goal: to build non-branded traffic around common Christmas search terms.

 

Tactics:

-Site audit and competitive analysis

-Title tag adjustment to work in conjunction with link-building strategy

-Focus on high volume, high revenue products, and competitive terms to gain traction

-On-site & off-site SEO

-Analytics

-Search Engine Optimization

 

The Results?

-160% increase in organic search traffic

-126% (3.2mil) increase in organic revenue

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