Blog Category:
Ads + Advertising

Benefits of Programmatic Advertising Campaigns
The future is artificial intelligence (AI). We’re not talking about Terminator robots running around (although,...

8 Biggest International Shopping Holidays of the Year
ECommerce sales across the globe have spanned 4.2 trillion US dollars, with more than two...

Social Media Advertising Tips for Facebook, Instagram, Twitter, and Linkedin
You’ve dipped your toe into the water of social media advertising, but you still feel...

PPC Advertising for Banks and Financial Institutions
The finance industry is super competitive, which means brands need to make a much greater...

3 Simple Ways to Organize PPC Data on a Google Ads Dashboard
Organizing Google Ads PPC Reports Your Google Ads account shows tons of important metrics for...

6 Tips on Effective Facebook Ad Campaigns (with Examples)
Facebook ads are profitable! With a user base of 2.8 billion monthly active users, the...

How Is SEM Different from Other Types of Marketing?
No matter what industry you’re in, effective marketing is paramount to success these days. Search...

5 Essential PPC KPIs for eCommerce Brands to Track
Pay-per-click (PPC) ads — those small advertisements that appear at the top of Google and...

How to Use Organic and Paid Social Media Together for Branding
How Brands Can Use Organic and Paid Social Together to Win at Social Many clients...

How to Make OOH Campaigns Effective in a Digital World
There’s no denying that digital marketing has taken precedence these days when we talk about...

The Psychology and Science That Explains Why We Hate Advertisements
The Psychology That Explains Why We Hate Advertising One of the greatest con men in...

How AR/VR Can Support Your Digital Marketing Strategy
How AR/VR Can Support Your Digital Marketing Strategy It’s time to face reality and augment...