Blog Category:
Branding and Brand Management
5 Most Important Elements of Successful Branding Strategies
Successful brands are well defined, relevant and reflect the five elements of branding: positioning promise...
How SEO Supports Your Brand Strategy
First things first, Search Engine Optimization and Brand Strategy are not mutually exclusive. Like chocolate...
The Ultimate Guide to Branding a City, Smart City, or Municipality
People and products are brands. However, this concept strongly applies to cities as well. Since the...
Worst Brand Failures of 2020 and What You Can Learn
Sorry to go all Midwest on yah, but… Geez Louise! Did this year suck, or...
The Ultimate Guide to Pet Branding and Marketing
How to use Branding to Grow Your Pet Industry Audience People are OBSESSED with their...
Advice for Aligning Your Brand with a Social Cause
Thinking way back to New Year’s 2020, there were some big expectations placed on the...
VisualFizz’s Best Marketing Advice for Industrial and Construction Brands
Marketing Tips for Brands that Build It’s 2020, and while we may not have the...
5 Ways to Incorporate Pantone’s “Living Coral” Into Your Branding
Each year since 2000, the Pantone Color Institute decides on a “Color of the Year.”...
Branding Strategies for Real Estate
Real estate is big business anywhere in the United States, and especially in major...
Digital Marketing Trends for 2020
Like it or not, 2019 has nearly come and gone and 2020 will be here...
Branding Strategies for Health and Wellness Brands
The health and wellness industry is worth trillions, which means there’s an ample piece of...
Worst Brand Failures of 2019 and What You Can Learn From Them
P.T Barnum once said, “There is no such thing as bad publicity,” but lucky for...