If you’re still marketing to luxury consumers based on their bank accounts, you might be missing out on some key trends changing—and challenging—the luxury event landscape. In this event, we’ll explore why collaborations with mainstream brands are changing up the way marketers engage with luxury consumers, and why aspiring luxury consumers have become so important to high-end brands. Hear about the evolution of the “lifestyle + luxury” brand, and what consumers are looking for in a bespoke brand experience. Walk away with candid perspectives and new ideas on how to market luxury in this new era. Elise began her career in publishing at Modern Luxury Media where she developed a strength and interest for the luxury market. She went on to gain experience with larger name-brands working in the event industry while simultaneously developing her skillset in strategic marketing and partnerships. Currently, Elise serves as the Director of Marketing for HMR Designs, a luxury event design company serving clientele on a global scale. Outside of the office, she has an interest in home design, cooking, and spending free time outdoors with her dog, Lucy.